Maggie and Hannah wrap up their conversation with Mark Cuddigan, the CEO of Ella’s Kitchen, is the internationally known maker of organic baby and toddler food. Mark joined the company 10 years ago because he was inspired by Ella’s mission to improve children’s lives through developing healthy relationships with food. In part two, Mark imparts some advice for leaders who may be getting pushback from their investors who think it is too hard to focus on profit and being a force for good at the same time.
About Mark Cuddigan:
Mark joined Ella’s Kitchen in August 2011, drawn to a company whose founding mission is to improve children’s lives through developing healthy relationships with food. This purpose permeated throughout the business and continues to be a guiding principle today.
Mark is a passionate advocate of business being used as a force for good and through his leadership at Ella’s, he exemplifies how a business can be both profitable and purposeful.
In February 2016 Ella’s Kitchen was certified as a B Corporation, becoming only the second company to do so whilst part of a PLC. The first being Ben & Jerry’s at Unilever.
Mark is a member of the B Lab board, a UK registered charity that supports certified B Corps in the UK – businesses that give equal standing to people, planet, and profit. A demonstrative example of this is that Ella’s have committed to becoming net-zero by 2030.
Hosted By: Maggie Z. Miller and Hannah Nokes