It turns out TikTok isn’t just a place for dance videos and viral challenges, it’s also the place to become a star by cooking pulled pork. Tim’s guest this week is Matt Groark. Matt is your run of the mill Physical Education teacher turned Pit Master turned Social Media Influencer. In part one, Matt shares how he’s amassed 2 million followers on TikTok, why it’s essential to be active on multiple social media platforms, and the importance of being authentic and relatable to your audience.
Find out more about Matt and Groark Boys’ BBQ here , and you can follow him on Twitter, Instagram, Facebook, and of course TikTok.
About Matt Groark:
A Health and Physical Education Teacher by day, Matt Groark is also the owner of a small business – Groark Boys BBQ, which he officially kicked off with a fundraiser at his HS in September 2018. Over the past 20 months he’s cooked up pulled pork, brisket, mac and cheese and more, giving back over $30,000 to a host of charities and community organizations. Along the road he has grown a following of over 2M fans on Tiktok, 75k on Instagram and almost 50k on YouTube. He has fed Phil Rosenthal, star of the Netflix hit show “Somebody Feed Phil” and worked on social media campaigns with the NFL, Chevy, Cuisinart and dozens others!
Spreading his passion of giving back through BBQ is only surmounted by Matt’s love of being a Husband to his beautiful wife Kristin and Dad to his boys Aidric and Nash!