The fitness industry has changed immensely over the past 20 years thanks to technological innovations that have turned ‘fitness’ into a $100 billion global industry. But what will the industry look like after the pandemic? This week, Joe is joined by Mohammed Iqbal, the CEO of SweatWorks, a company that has grown from a single app to a global digital agency. Mohammed discusses how COVID-19 transformed the fitness industry, how technology enhances the working out experience, and what gyms will look like after the pandemic.
About Mohammed Iqbal:
Mohammed founded SweatWorks to create elegant and functional technologies that would engage, motivate and inspire people to lead better lives.
Since its inception in 2012, SweatWorks has grown from a single fitness app company to a multi-faceted, multi-discipline, digital agency with offices around the world. As the founder and CEO of SweatWorks, Mohammed drives strategy, vision, and innovation, as well as embodies the core values of the agency: staying healthy and active. Mohammed has been an invited speaker at leading event and fitness conferences around the world such as, CES, Running USA, Mass Participation Asia, and Fit Tech Summit.
SweatWorks client roster is graced by some of the largest brands in the athletic event and fitness / wellness industry like, Nike, Virgin Sport, Bose, Spartan, Tough Mudder, Equinox, SoulCycle, Strava, and Samsung. With the introduction of several ground-breaking technologies, Mohammed and SweatWorks are paving the path for more accessible and engageable fitness. SweatWorks has made the Inc 5000 list as one of the fastest growing private companies four years in a row.
Hosted By: Joe Pardavila