Much has been written about supply chain issues and the lack of toilet paper, but there’s something else that’s been in short supply recently, and that is kindness. Joe’s guest this week is Andra Liemandt and she is the founder of Austin-based The Kindness Campaign (TKC), a national nonprofit devoted to research-based emotional intelligence and anti-bullying. Andra shares the inspiration for The Kindness Campaign and how her team is creating and providing accessible emotional health curriculum and programs to both children and adults in homes and classrooms.
About Andra Liemandt: Andra is the founder and CEO of The Kindness Campaign (TKC), a nonprofit that creates and provides accessible emotional health curriculum and programs to both children and adults in homes and classrooms. She is also the founder of KindMusic, an educational platform that combines songwriting and emotional health, while providing work opportunities for independent musicians. Finally, she is the creator of KindGym, a microlearning app launching 2022 that teaches emotional health skills and regulation.
Since its founding in 2015, TKC has served over 187,000 children and adults with in-depth, hands-on curriculum and programming. But through partnerships with organizations such as Boys & Girls Clubs, National Charity League, AMC Theatres, Nordstrom, Bumble, Bryan Anthonys, Goodside Health, Kendra Scott, Just Keep Livin’ Foundation, Girl Scouts of America, and SXSW, thousands more have been impacted by TKC across the country. TKC’s signature activation, Enoughie’s Magic Mirror, has traveled the nation: from Top of the Rock in NYC, to Mall of America, to Lady Gaga concerts. In 2021 alone, TKC raised enough funds to gift 60 Texas elementary schools with Kind Kits: full-year SEL (social emotional learning) curriculum, impacting over 35,000 children in the 2021-22 school year. The majority of these recipients were Title 1 schools.
Now a national speaker on kindness, Andra has given keynote addresses for AT&T and IBM conferences, Paul Mitchell Schools nationwide, National Charity League, University of Texas Men’s Basketball, Google Giving Festival, and FYLI – World Logic Day 2021. She is a forthcoming panelist for SXSW 2022, speaking on the Music & Innovation track.
Currently, Andra is on the advisory board of Baylor Scott & White Health, and previously served on the Girl Scouts of Central Texas Women of Distinction Committee. In 2018, she joined the board of the GRAMMY Museum, and in 2021, she was selected to spearhead the Texas Chapter Education Committee of the GRAMMY Recording Academy. Also in 2021, she was selected to join the SwiftArc Beauty Council.
As a fervent supporter of the arts, Andra is passionate about developing programs that expand access to music education, while providing work opportunities for independent musicians. When she’s not working or advocating, she’s spending time with her family and friends in Austin, Texas