In this episode of the Forbes Books podcast, Joe chats with Liv Schreiber, a serial entrepreneur and social media sensation who is making friendship cool again. Liv tells us how she started her own social media agency, Brand Caffeine, at just 23 years old, and how she helps celebrities and startups launch and grow their brands with content, ads, and strategy. She also shares how she created Hot and Social events, a unique concept that brings together like-minded professionals who show up solo and leave as friends. Liv is a social marketing dynamo with nearly 200,000 followers on Instagram and TikTok, where she showcases her passion for fashion, beauty, lifestyle, and positivity. Join us as we learn from Liv’s entrepreneurial journey, her insights on social media marketing and branding, and her tips on creating memorable events that foster connections and community. This is an episode you don’t want to miss!